Back in November 2022,Gonzo | Adult Movies Online Tumblr saw an opportunity in Twitter's blue-check verification scheme. Parodying the $8 blue check offered by Elon Musk's Twitter, Tumblr decided to do the same: making "Important Blue Internet Checkmarks" available for a one-time fee of $7.99. It would be an entirely pointless purchase, the company emphasized, but to be "an important person on the internet" it could be worth it.
Turns out, this mockery only worked in Tumblr's favor. The self-proclaimed joke has led to an uptick in revenue for the social site. According to TechCrunch, the Tumblr app gained $263,000 in consumer spending since the paid verification scheme was launched, which amounts to a 125 percent boost in iOS in-app revenue.
SEE ALSO: 9 ways Tumblr changed the internetGranted, the app offers other purchases like ad-free browsing paid boosts for posts; the rise in numbers can't be wholly attributed to the fake blue checks. However, Tumblr users did delight in the news of the fake blue tick, with overwhelmingly positive and amused responses.
This Tweet is currently unavailable. It might be loading or has been removed.
This Tweet is currently unavailable. It might be loading or has been removed.
This Tweet is currently unavailable. It might be loading or has been removed.
This Tweet is currently unavailable. It might be loading or has been removed.
Meanwhile, Twitter Blue, the social media company's paid subscription plan, has an estimated 180,000 subscribers as of mid-January. But the company is reportedly seeing stagnant subscription numbers; many prominent people and companies — including Tesla, where Musk is CEO — have unsubscribed.
The surge in revenue underscores the renaissance Tumblr is currently enjoying. Resurrected after near obsolescence, the platform is seeing growing popularity in the larger landscape of social media apps. At the time of writing, Tumblr reports 135 million monthly active users, and it is likely to welcome even more as Twitter's future remains in flux.
On Davenport (Who Also Wrote Well about Art) by Lucas ZwirnerRussia’s Dr. Seuss by Anthony MadridJonathan Escoffery Wins Plimpton Prize; Leigh Newman Wins Terry Southern Prize by The Paris ReviewThe Return by Jill TalbotBread, Banana, Apple, Milk, Goodbye by Jennifer TsengNever Childhood to a Child by Peter OrnerWhiting Awards 2020: Ling Ma, FictionQuarantine Reads: ‘The Waves’ by Matt LevinEmily Dickinson’s White Dress by Martha AckmannW. H. Auden Was a Messy Roommate by Seamus PerryThe Paris Review Crossword by Adrienne RaphelQuarantine Reads: The Unconsoled by Emma GarmanPoets on Couches: Stephanie Burt by Stephanie BurtPoets on Couches: Stephanie Burt by Stephanie BurtRedux: I Lost the Time of Day about Three Weeks Ago by The Paris ReviewRussia’s Dr. Seuss by Anthony MadridWhiting Awards 2020: Jaquira Díaz, NonfictionStaff Picks: Long Walks, Little Gods, and Lispector by The Paris ReviewStaff Picks: Scenes, Screens, and Snubs by The Paris ReviewRedux: Two Eyes That Are the Sunset of Two Knees by The Paris Review Nio CEO says EV firm’s forthcoming phone is comparable with Android flagship devices · TechNode IPL 2024 livestream: Watch IPL for free in US Amazon deals of the day: M3 MacBook Pro, Google Nest Cam, Google Pixel 7a, and Asus VivoBook 16 Amazon Smart Thermostat deal: Get it for 20% off Windows 10 will start pushing users to use Microsoft accounts. How to turn it off. Judge halts grizzly hunting because Yellowstone bears need to find more diverse sex partners Kuaishou sees nearly 30% revenue growth in Q2, boosted by e Geely’s Zeekr plans US stock market debut, aims to raise $1 billion · TechNode Total sales of sedans, MPVs, and SUVs in China to see 1.3% y Taylor Swift takes her partnership with TikTok to the next level Elon Musk reveals the first passenger SpaceX will send around the moon Xiaomi reportedly secures green light for EV manufacturing from Chinese regulator · TechNode Truly enormous Bear 747 may be Fat Bear Week's fattest bear Norway has a new plan that could clean up our oceans Shein takes 1/3 stake in Forever 21 operator Sparc Group · TechNode A batch of updates from Meta puts AI front and center when you use its apps Sunday's Fat Bear Week match pits two fat favorites against each other iPad Air 2024: No OLED, but it’s tipped to get this big display upgrade 'The Jinx: Part 2': The reckoning true crime needs? Snakes have been hitchhiking on planes. Have a nice flight.
2.6865s , 10112.0234375 kb
Copyright © 2025 Powered by 【Gonzo | Adult Movies Online】,Inspiration Information Network