【fashion and eroticism ideals of feminine beauty angela zito】

The fashion and eroticism ideals of feminine beauty angela zitocolour of your skin does not dictate how beautiful you are.

Filipinos are taking to social media to post photos of themselves, along with the hashtag #MagandangMorenx.

SEE ALSO: Every single Philippines representative votes against LGBTQ discrimination, in a huge win for equality

The hashtag, which in Tagalog translates to "beautiful brown skin," was first started by actress Asia Jackson.

Jackson, who is of mixed heritage, was born in California to a Filipino mother and black father.

View this post on Instagram

Growing up, she would often visit the Philippines, and lived and attended school there for a period of time.

The idea of being "fair-skinned" is prized in the Philippines, as it is in many other Asian cultures.

Pictures of fair-skinned women occupy billboards and magazines, and it's not uncommon to see commercials on television advertising skin-whitening products.

Mashable Trend Report Decode what’s viral, what’s next, and what it all means. Sign up for Mashable’s weekly Trend Report newsletter. By clicking Sign Me Up, you confirm you are 16+ and agree to our Terms of Use and Privacy Policy. Thanks for signing up!

"Tan and brown-skinned Filipinos are made to feel insecure, ashamed and embarrassed of the natural colour of their skin," said Jackson on Twitter.

This Tweet is currently unavailable. It might be loading or has been removed.

"Every moment I spent [in the Philippines], I became increasingly more frustrated...the toxic idea that dark skin was ugly made me ashamed and embarrassed of my skin tone."

So Jackson decided to start the hashtag #MagandangMorenx in an effort to empower Filipinos, no matter their skin tone.

The hashtag was also timed to coincide with Filipino American History Month, which is celebrated each year in October.

This Tweet is currently unavailable. It might be loading or has been removed.

The hashtag resonated with many across the country, and quickly went viral.

This Tweet is currently unavailable. It might be loading or has been removed.

This Tweet is currently unavailable. It might be loading or has been removed.

This Tweet is currently unavailable. It might be loading or has been removed.

This Tweet is currently unavailable. It might be loading or has been removed.

This Tweet is currently unavailable. It might be loading or has been removed.

This Tweet is currently unavailable. It might be loading or has been removed.

According to a study done by market research company Synovate in 2004, one in two women in the Philippines say they use skin whitening products.

Skin whitening products, from creams to even bleaches are easily available for purchase, both online and offline.

Original image has been replaced. Credit: Mashable

The mentality towards light skin isn't one that's going to change overnight, but hopefully it'll get there -- one hashtag at a time.

---

Featured Video For You

---

One senior living facility is using VR to help its residents revisit their favorite places

---

• Deals
• Science
• Games
• Tech
• Shopping
• Social Good
• Life
• Entertainment

• Today's Hurdle hints and answers for March 18, 2025
• 'Superstars of STEM' want to engage more women in science and here's how
• The zoo messed up when naming April the giraffe's baby
• Twitter reveals what U.S. history would look like if Trump were in charge
• President Trump says semiconductor tariffs are next
• Hero rescues cat from river in dramatic CCTV footage
• Microsoft launches Windows 10 S for education
• Stephen Colbert told a dumb joke. The campaign to get him fired is even dumber.
• The 10 Biggest Changes of the Last 10 Years in Video Games
• Google says no to Zoom

• Everything Apple revealed at its WWDC 2022 event
• Everything you need to know from Netflix's Geeked Week
• Here's how to turn on the Apple Watch 4's Fall Detection feature
• Apple Store goes all 'hint hint' ahead of WWDC 2022
• A baby elephant pushed Melania Trump during her visit to the Nairobi National Park
• I need Twitter spoilers to get through big, live sports games
• Trump boarded Air Force One with toilet paper stuck to his shoe
• Disney+'s "Ms. Marvel" adds an imaginative flourish to the MCU
• Watch Pattie Gonia, the world's first backpacking queen, strut
• Seth Green paid nearly $300,000 to get his stolen Bored Ape back

• Final Fantasy XV Mega CPU Battle
• 'Did I already have coronavirus?': People wonder if they previously had COVID
• Street art around the world reflects coronavirus impact
• 4 things you need to know about 'misogynoir'
• 8 Years Later: Does the GeForce GTX 580 Still Have Game in 2018?
• 'Trolls World Tour' is a fun distraction for the kids: Movie review
• 6 ways to help loved ones grieving deaths during the coronavirus pandemic
• Tip: Use iMessage Tapbacks for impromptu polls
• Stop Preordering Video Games
• Netflix announces 'The Tiger King' after show with new interviews

• Google will repair Hurricane Harvey victims' Pixel phones for free in Houston
• Of course, the internet made a lot of memes out of the 2017 Met Gala
• 'Twin Peaks' 30th anniversary: Michael Horse, Dana Ashbrook interview
• A year after Hiddleswift: Here are the best celebrity Met Gala couples of 2017
• Seven Steam games whose reviews have changed a lot
• Michelle Obama explains her iconic side
• YouTube to curb videos promoting 5G coronavirus conspiracy theories
• Microsoft patent details folding phone with 3 displays
• Adrien Brody wins Best Actor for 'The Brutalist' at the 2025 Oscars
• J.K. Rowling just tweeted the biggest 'Harry Potter' apology so far